北大-UCL MBA项目体验课及专场说明会

时间：2017年4月8日（周六）19:00 - 21:00

地点：北京大学国家发展研究院朗润园

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日程：

18:30-19:00 签到 

19:00-19:30 北大-UCL MBA项目介绍 

19:30-20:50 课程体验：Insights on Financial Performance through Financial Ratios

Looking at the published financial statements can provide some information about the financial performance of a business. But that information is limited. This is because the core financial statements – the cash flow statement, the income statement, the balance sheet – are made up of absolute figures. To make more sense and to provide insights on the financial performance of the business figures need to be relative: figures linked to other figures, generating financial ratios. In this interactive session we use selected financial ratios to interrogate financial statements relating to profitability performance, and management of the cash cycle.

By the end of this lecture you will:

• Understand the limitations of financial statements in the context of performance information
• Understand why and how financial ratios are useful in interrogating financial statement figures to generate useful financial performance information
• Be able to calculate key profitability performance ratios and interpret their significance
• Be able to calculate key cash cycle-related ratios and interpret their significance for cash cycle management efficiency
• Recognise that Accounting as a subject is an integral part of the management skills package and, of course, is interesting, stimulating and exciting!

Dr Alan Parkinson

Alan is Deputy Director (Education) in UCL School of Management. He is a qualified accountant with a Doctorate in Education. He has held senior positions at a number of other universities. He works regularly with international companies on a consulting basis and on Executive Education programmes. Alan’s research interests focus on Curriculum Evaluation, Performance Measurement in Accounting Education, Historical Perspectives on Business, and Technology Applications within Education. He presents regularly at national and international Education-related conferences and workshops, and publishes in scholarship journals. Alan likes all sport (especially football – soccer), reading, and travel. He thinks smiling is a particularly good hobby.

Lynsie Chew

Lynsie is Senior Teaching Fellow in Accounting in UCL School of Management. She is Programme Director of the MSc Professional Accountancy, an on-line programme which is a joint venture between ACCA (Association of Chartered Certified Accountants), the University of London and UCL. She holds Masters and Undergraduate degrees from the University of London, specialising in Accounting, Financial Management and International Financial Systems. Lynsie’s research interests focus on Assessment and Evaluation, and Educational Technology Applications. She presents at international conferences and publishes in scholarship journals. Lynsie loves cooking and eating food, travel, and photography.